Nike House of Innovation NYC/000 // Noise Cancelling Collection

To celebrate the opening of Nike’s flagship store in New York City, a collection of five iconic silhouettes was available in limited quantities. Each footwear highlight specific moments in sport that silence the city noises. The footwear is crafted with white-on-white, high quality, bonded synthetic leather that allows consumer to fully customize them however they want. We highlighted our own Nike Athletes with these specific moments, along with artist to give variety to the graphics customization. We released each footwear every 2 weeks to give athlete, sport moment and artist a chance to shine.

Shalane Flanagan x Nike Zoom Fly 2 x Gabriel Alcala

By winning the NYC marathon's premier race between Columbus Circle and Central Park in 2017, Shalane Flanagan became the first American woman to do so in 4 decades.

Nigel Sylvester x Air Jordan 1 High x Yaiagift

The image of Nigel Sylvester soaring over the 145th Street subway station in 2013 established Nigel’s status as one of the world's most talented BMX riders.

Odell Beckham Jr. x Nike Air Force 1 Low x JK5

OBJ's 50-yard touchdown grab at Meadowlands at the end of his rookie season became a landmark moment for the sport, igniting his legacy and sparking football's future after he missed the first four games due to injury in 2014.

Maria Sharapova x Nike Cortez x Toykyo

When Maria Sharapova was 19 years old, she won her second Grand Slam at Flushing Meadows, marking an important moment in her rise to tennis's elite ranks.

Kobe Bryant x Nike Protro 1 x Felipe Pantone

In 2009, Kobe Bryant scored 61 points to remind the world that when the bright lights of New York City come on, so do the world's best athletes.